Start the Instant Pot on saute mode. Cut the roast into large chunks, no need to make them even. Add the beef to a large bowl, coat with olive oil and all of the seasonings: seasoned salt, black pepper, garlic powder, onion powder, and cinnamon.
Using tongs or hands, turn the meat over and over until it is coated evenly with the seasoning.
Add the meat into the instant pot in one even layer to sear, do not over crowd as this can be done in steps. Sear on all sides until brown, about 1-2 minutes per side. Remove the seared beef and set aside on a clean plate. Continue with the rest of the meat until all pieces are seared.
Once all pieces of beef are seared, add them back into the instant pot. Next add the carrots, celery, and onion as well.
Pour all of the wet ingredients directly over the meat. The Crushed tomatoes, tomato paste, beef broth, wine, and water.
Mix well until it is all combined thoroughly. Place the bay leaves into the pot. Cover and set to meat mode or pressure cook for one hour.
Remove the lid and the meat should be fork tender. Shred with two forks or using tongs.